1. Introduction
Welcome to Rylo Group (“we”, “us”, or “our”). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our online store, place orders, or contact us via our contact form.
Please read this policy carefully. If you disagree with its terms, please discontinue use of our site. This policy is governed by applicable data protection laws, including the Protection of Personal Information Act (POPIA) where applicable.
2. Information We Collect
2.1 Personal Information You Provide
When you create an account, place an order, submit a contact form, or contact us, we collect the following personal information:
- Full name
- Email address
- Phone number
- Billing and shipping address
- VAT number (for business customers)
- Company name (for business customers)
- Order information, including products purchased, quantities, and transaction history
- Message or enquiry content (submitted via our contact form)
2.2 Automatically Collected Information (Google Analytics)
We use Google Analytics to understand how visitors interact with our website. Google Analytics automatically collects information such as:
- IP address (anonymised where possible)
- Browser type and version
- Pages visited and time spent on each page
- Referring website or search terms used
- Device type and operating system
This information is collected via cookies and similar tracking technologies. Google Analytics data is processed by Google LLC in accordance with their privacy policy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on (https://tools.google.com/dlpage/gaoptout).
3. How We Use Your Information
We use the personal information we collect for the following purposes:
- Processing and fulfilling your orders, including payment, dispatch, and delivery
- Sending order confirmations, invoices, and shipping notifications
- Responding to enquiries and contact form submissions
- Providing customer support and responding to your queries
- Verifying your identity and preventing fraudulent transactions
- Complying with legal and tax obligations (including VAT invoicing)
- Improving our website, products, and services using analytics data
- Sending marketing communications where you have given consent
4. Legal Basis for Processing
We process your personal information on the following legal grounds:
- Contract performance: Processing your orders and delivering goods or services you have purchased.
- Legal obligation: Retaining transaction records and VAT information as required by law.
- Legitimate interests: Analysing website traffic to improve our store, respond to enquiries, and detect fraud.
- Consent: Sending marketing emails or newsletters where you have opted in.
5. Cookies
Our website uses cookies to enhance your browsing experience and enable analytics. The types of cookies we use include:
- Essential cookies: Required for the website to function, including your shopping cart and login session.
- Analytics cookies: Used by Google Analytics to collect anonymous usage statistics.
- Preference cookies: Used to remember your settings and preferences.
You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of our store. Where required by law, we will request your consent before placing non-essential cookies.
6. Sharing Your Information
We do not sell your personal information. We may share your information with trusted third parties only as necessary to operate our business:
- Payment processors: To securely process your payment transactions.
- Shipping and courier partners: To deliver your orders to the address provided.
- Google LLC: For website analytics via Google Analytics.
- IT and platform providers: Who host and maintain our online store infrastructure.
- Legal authorities: Where required by law, court order, or to protect our rights.
All third parties are required to handle your information securely and only for the purposes we specify.
7. Data Retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy:
- Order and transaction records are retained for a minimum of 5 years to comply with tax and accounting obligations.
- Account information is retained for as long as your account remains active.
- Contact form enquiries are retained for as long as necessary to resolve your enquiry and for a reasonable period thereafter.
- Google Analytics data is retained in accordance with Google’s retention settings (typically 26 months).
- Marketing consent records are retained until you withdraw consent.
8. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that inaccurate or incomplete information be corrected.
- Deletion: Request that we delete your personal information, subject to legal retention requirements.
- Objection: Object to certain processing activities, such as direct marketing.
- Restriction: Request that we restrict processing of your information in certain circumstances.
- Data portability: Request your data in a structured, machine-readable format.
- Withdraw consent: Where processing is based on consent, you may withdraw it at any time.
To exercise any of these rights, please contact us using the details in Section 10. We will respond within 30 days.
9. Security of Your Information
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, accidental loss, destruction, or disclosure. These measures include SSL/TLS encryption for data transmission, secure password storage, and restricted access to personal data by our staff.
However, no method of transmission over the internet is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.
10. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us at:
Rylo Group | Email: contact@rylogroup.co.za | Phone: +27 81 544 7633
11. Changes to This Policy
We may update this Privacy Policy from time to time. The “Last Updated” date at the top of this document will reflect any changes. We encourage you to review this policy periodically. Continued use of our store after changes are posted constitutes acceptance of the updated policy.